Den Odell

Engineering + Empathy

I’m a web developer and author who believes great software is built at the intersection of engineering and empathy. Technical excellence matters, but only in service of how things feel to the people using them. I write about it here, and in three books. That’s the thread running through 25 years of building for hundreds of millions of people.

Trusted by teams at Canva, Nike, Volvo Cars, AKQA, and more.